Cripps | Case Study
Cripps approached us to help empower their marketing team to create their own video content, enabling the law firm to develop in-house production capabilities.
We delivered our in-person workshop, covering the importance of narrative, filming tips, sound and lighting, before embarking on a shooting exercise in small groups and editing with user-friendly software to produce their own videos.
The creation of ‘Cripps TV’ gives colleagues the opportunity to capture and share their own stories that helps to demonstrate the businesses core values, shared across their internal communications channels.
Find out how video has proved a useful internal communication channel from Cripps’ Commercial Partner.
Pete, Commercial PartnerYou play two roles, you create content which has an excellent finish. But the other side is you help empower us to make the lower end content so it’s good enough to act as a communication tool.